The originality of the profile, the number and quality of the publications, the responses and reactions of its community, the interaction of the company with its followers will be valued.
Best advertising actions Focusing on the Internet, judging them in terms of originality and the response from web surfers.
Web site with the greatest participation by users, obtaining the best response from users and with the widest invitation to participate.
The most outstanding electronic commerce site in the sector, taking account of its ease of use, positioning on search engines, quality of service and innovation.
The amount and quality of the videos uploaded, as well as the number of followers and their interaction with the content will be valued.
Se premiará a la página de fans de empresa que más actualice su Facebook, con contenidos de mayor interés para sus seguidores. El galardón corresponderá a aquella compañía que más y mejor empatice con sus clientes.
Será galardonado el twitter más dinámico por sus numerosos tweets, con mayor número de seguidores, así como por la calidad de sus tweets.
Best Instagram account in terms of followers and quality posts.
We will recognize the greatest integration of blogs into corporate webs as well as the individual use of this on-line communication format.